Saturday, January 12, 2008

G2GPR: OBAMA IN BED-STUY

Neighborhood Update

The Obama’08 Campaign has deployed excellent Grassroots to Global Public Relations (G2GPR) techniques to get the word out.

Nearly every store in my Bedford-Stuyvesant neighborhood (Brooklyn USA) prominently displays an Obama’08 poster. The election was a hot topic this week at Community Business Services, our neighborhood FedExKinkos; Foodtown and the hardware store, nicknamed “Fulton (Home) Depot.”

Hillary, get ready for the campaign fight of your life here in New York and New Jersey. Word is spreading like wildfire. Recently, my colleague Kevin Derricotte spoke about how proud his 79 year-old mother Margaret is of Obama; she’s already looking forward to the day she can vote for him in the primary. Mrs. Derricotte isn’t alone. Others are patiently waiting to make their voices heard.
Change is contagious!

Over the past decade, my Bed-Stuy neighborhood has changed tremendously. Previously primarily African American and West Indian, Bed-Stuy now boasts people of all races, including an influx of young artsy types, including young European families of blended cultures. Many are proud Obama supporters!

The result: new perspectives and ways of looking at the world, multiple flavors of soy milk and organic foods at the grocery and pedestrians joined by young Anglos who skateboard to the Chinese restaurant or “A” train express stop on Nostrand Avenue. Previously known as the “African Express” (linking black neighborhoods in Brooklyn and Harlem), the “A” is now demographically reflective of the city’s ethnic makeup. New name: “All Races” transportation system.

Times are a changin’ and change is a great thing ... on the job and at home!

Ah, “There’s no place like home.” As the world’s biggest Judy Garland/”Wizard of Oz” fan, I totally agree with this classic quote that keeps me grounded.

Unlike the Wizard, there’s substance behind the curtain and Obama’s campaign is no fairy tale. It’s rigorous, righteous and gaining momentum here on the home front.

Obama’s Presidential bid is a real American success story that already has a happy ending. More people are talking about politics and examining issues. More citizens are registering to vote. More people are believing they can make change happen.

Choose change. Voice your opinion. Vote!

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